Why do the Jenny Craig and Weight Watchers diets work?

As someone that follows the ebb and flow of diets I get a chance to see a lot of diets as well as the reports as to whether they work or not.

Over the last few years there have been probably 100 diets released on an unsuspecting public, some gain traction and others don’t but the big diets over the last few years have been Atkins, The Zone Diet, LA Weight Loss, Weight Watchers and Jenny Craig. Most of the diets have not been successful for the vast number of people but two diets have stood out, sort of.

Jenny Craig and Weight Watchers have been the most successful diets over the last few years mostly because of the marketing that they do. Weight Watchers has the Duchess of York and Jenny Craig has had Kirstie Alley and now Valerie Bertenelli as spokespeople. Everyone loves to follow famous people and these famous people have lost weight so why not listen to the success and follow it.

Actually both Weight Watchers and Jenny Craig have been successful as diets the diets are balances with three meals and a couple of snacks and not extreme for high protein or low fat. Mostly Jenny Craig and Weight Watchers are middle of the road type diets that work for most anyone.

The sad thing about these successful diets are the lack of losses that people have seen on them. The average person will lose 10 to 15 pounds in a year on either Weight Watchers or Jenny Craig but the bulk of the weight lost on any organized diet is the fact that there is some kind of accountability in both of these diets. Read the rest of this entry »

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